Marquis Cloud Services

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LOVE THE WORD NO!

Tell your IT Team NO when you move to

Marquis Cloud Services.

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Increase Flexibility

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Increase Efficiency

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Reduce Cost

FORGET COMPLICATED, CUMBERSOME & COSTLY

Until now, you had to maintain servers and software, install updates and patches, and purchase hardware. That’s expensive, takes too much time, and (let’s face it), it is NOT a top IT priority. Let’s change that.

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We are cloud experts and know how to move and maintain your Marquis software.

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WHAT WE HAVE MOVED TO THE CLOUD

YOUR CLOUD MIGRATION PLAN.

Schedule a conversation.
We’ll explain our cloud migration process.
Have lunch with the IT team, their treat!

WHY SHOULD YOU MOVE TO THE CLOUD?

Moving a business's digital operations to the cloud has a lot of benefits, and that's why multiple companies are choosing this route every day. This shift is called cloud migration. The process involves moving legacy infrastructure and on-premises data centers to the cloud. Discover below how moving to the cloud benefits you.

Why Cloud Migration Is Vital

Before diving into cloud migration's importance, let's look at the available cloud service models.

•Infrastructure as a service (IaaS): This model offers computing resources that one needs to pay for periodically for continuous usage. Examples include EC2, Google Compute Engine, AWS, Digital Ocean, and Rackspace.

•Software as a service (SaaS): Vendors allow users to use their software online rather than installing it on their computers. Examples of SaaS include MailChimp, Slack, Salesforce, and Dropbox.

•Platform as a service (PaaS): These platforms offer tools that you need to develop applications. They include Heroku, AWS Elastic Beanstalk, and Microsoft Azure services.

As mentioned, moving to the cloud has various benefits. Let's explore them.

More Security

Cyber attacks can result in the loss of sensitive information. If confidential information held by an institution lands in the wrong hands, hackers may use the information for criminal activities.

Cloud services offered by reputable providers help reduce the risk of information loss. These companies usually upgrade their services to the highest industry standards and engage high-quality professionals to monitor their hardware and software.

Reduced Cost

Any business's primary objective is to minimize cost. For example, you don't need to buy expensive server equipment when you move your operations to the cloud. You also don't need to pay for the maintenance of this equipment. In addition, you won't require a whole team of IT employees.

Better Scalability

With cloud services, you can quickly increase your capacity to handle clients' demands during peak season and reduce it when the peak season ends. On the other hand, you may need to buy and install additional equipment if you are using on-premises data centers.

More Accessibility

Cloud computing allows your team to access company resources remotely. As a result, you can consistently distribute tasks to your team without requiring them to come to the office. This feature allows your employees to enjoy flexible schedules and work remotely.

Final Thoughts

Cloud computing helps a company gain a competitive advantage over its competitors, who use on-site data centers. From accelerated processes to increased data security, there is a lot to achieve from cloud computing.

LET’S MOVE IT!

Get this free resource today and build your case to move to the cloud.

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Digital Activation

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STOP ATTRITION

Add digital activation to your

checking onboarding program.

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Reduce Attrition

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Increase Profit

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Increase Service Quality

ARE YOU LOSING RELATIONSHIPS BECAUSE IT’S NOT EASY TO ADD SERVICES

TO A CHECKING ACCOUNT?

If you don’t have an easy way to activate direct deposit, mobile banking, online banking, and move monthly subscription payments to a new checking account, you are losing an opportunity.

 

 

WHY IS DIGITAL ACTIVATION CRITICAL FOR THE LIFETIME VALUE OF A CHECKING ACCOUNT?

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WE ARE EXPERTS AT CHECKING DIGITAL SERVICE ACTIVATION.

Robust checking activation programs make it EASY for a consumer to sign up for direct deposit, bill pay, mobile & online banking, AND migrate monthly merchant payments.

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Daily dynamic product offers give you the ability to deliver meaningful communication to your customers.

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We set it all up for you, saving you time and getting results faster.

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Robust results reporting and activity tracking to prove ROI.

INCREASE DIGITAL SERVICE ACTIVATION TODAY.

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YOUR DIGITAL ACTIVATION SOLUTION PLAN.

Schedule a conversation.
We’ll show you what’s possible.
Solve the digital activation problem.
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OUR DIGITAL ACTIVATION SOLUTION MAKES IT EASY TO OPEN AND ACTIVATE

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Direct Deposit

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Services Activation

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Mobile & Online Banking

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Card on File for Monthly Bills

DO YOU HAVE A REVOLVING DOOR?

If you are like most banks and credit unions, you see marginal net new customer or member growth each month. Unfortunately, we spend a lot of time and treasure increasing the number of new customers, only to see the same (or nearly identical) number of customers leave month over month. According to our national peer database, net new household growth is 11.9%, while the national attrition average is 12.2%. Our acquisition marketing investment leaves us with net neutrality regarding new household growth.

SINGLE PRODUCT EQUALS ATTRITION

There are several reasons one closes their account. One reason is a single-product relationship. 90% of all closed households (regardless of tenure) have just one or two products. Stated differently, nine out of 10 households are likely to leave if they have minimal engagement. Looking deeper into tenure, 97% percent of households with less than 12 months of tenure will go if they have just one or two products. In addition, 65% of those households are in Generation Y and Z. WE MUST DO A BETTER JOB OF REDUCING ATTRITION AND INCREASING ENGAGEMENT among our up-and-coming customers and members.

HIGHER ENGAGEMENT INCREASES STICKINESS

It is accepted that the more products and services a household has, the lower the attrition. But what may surprise you is HOW TRUE that is. Regardless of tenure, those households with three to four products are 9% more likely to leave. Those households with five or more are just 1% likely to leave. When accounting for those new households in the last 12 months, those with three or more products are just 3% likely to leave – WOW! The addition of active services only adds to this stickiness.

DIGITAL ACTIVATION IS A SOLUTION

You already know us as a market leader in financial services marketing automation. Each year, we execute millions of marketing automations across multiple marketing channels, including direct mail, email, SMS, web banners, and CRM. But what has been a challenge (until now) is service activation. For very sticky products like direct deposit, mobile and online banking, and bill pay, the best we could do is send the customer/member a web address and HOPE she would complete the process. It was clunky, and conversion was challenging to track.

Today, we have a solution. We have solved the service adoption problem. We have made it easy to deploy specific marketing automations designed to quickly move a new customer/member into direct deposit, mobile and online banking, and bill pay. Simply put, this process will increase ACTIVE services per household so you can experience net new household growth each month.

BONUS – WHAT ABOUT MERCHANT SUBSCRIPTIONS?

We need to help the new customer/member migrate his recurring merchant payments from vendors such as HULU, Netflix, Spotify, Amazon, Apple, and UBER. We have solved this challenge as well. As part of our Digital Activation platform, we will help your new customers/members move these payments to their new checking account. It’s easy.

Take the next step today. Schedule a conversation and discover how we make service activation easy and profitable for your bank or credit union.

P.S. Like the national peer data used in this article, and want to know YOUR attrition and adoption statistics? Schedule a demonstration of our data-based storytelling tool, the KEYS.

HEY MARKETER!

Get this free resource today and solve the digital activation problem.

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* Marquis National Peer Database.

DocuMatix Digital Marketing

Uncategorized

THE AFFORDABLE
CREDIT UNION DIGITAL SOLUTION

Get your complete digital marketing package for less.

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Marketing Faster

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Budget Friendly

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Work Smarter

DIGITAL MARKETING SHOULDN’T BE COMPLICATED.

Your members want to hear from you on their schedule.
Be there when they are ready.
Email, text messaging, and marketing automation are easy with the right partner.

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AFFORDABLE, AND EASY TO USE DIGITAL MARKETING.

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Speed of execution

Launch beautiful emails and letters quickly with confidence.

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Always-on Marketing

Behavior-based Marketing Automation.

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Award winning execution

Copywriting, designing, and coding done for you.

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We know the value of credit union membership.

Come grow with us.

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Over 300 credit unions use our digital tools every day.

Our clients send millions of emails to their members every week.

Join a family of top-tier credit unions who use Marquis.

Over 300 credit unions use our digital tools every day.

Our clients send millions of emails to their members every week.

YOUR EASY DIGITAL MARKETING PLAN.

Pick your package.
Purchase your package.
Connect with your members.
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YOUR COMPLETE DIGITAL PACKAGE INCLUDES

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Reach them where they engage—in their inbox. Email is a fast, efficient and cost-effective way to send messages that resonate and produce results. Automating the process ensures members receive the right message at the right time, from birthday greetings to loan acquisitions and financial advice.

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Generate automatic, triggered emails and text messages for actions such as NSF, ODP, account openings and closings – and just about any event or activity. Automate onboarding and other marketing campaigns by using data from virtually any core processor and our Decision Tree.

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Talk to members/customers wherever they are in real time! Create and manage SMS text message communication with subscribers to promote a marketing effort, publicize a contest or simply send a quick message.

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Let the professionals do it! Marquis has all the resources of a creative agency under one roof. With strong “data-driven” campaigns, the Marquis creative team will transform your business goals into marketing campaigns that get results.

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CAN YOU TAKE DIGITAL MARKETING TO THE NEXT LEVEL?

Over the past two years, we have transformed our business. There is not a company that has not moved to increase their use of digital tools to ensure the connection with the member does not erode. We know you are one of those credit unions.

The challenge is balancing the member's needs within the daily tasks of communication. We have a solution. Our DocuMatix Digital Marketing Platform is used by over 300 credit unions every day to communicate, inform, and move members to action. This complete program features several built-in tools designed for the growing credit union.

Those tools include an email editor, marketing automation tools, text messaging capabilities, a survey tool, a digital document delivery system for marketing collateral, a front-line tool to allow tellers to view marketing communication, creative writing, and design services, and an included registration to Marquis' annual user conference.

Who is Marquis? For over 30-years, we have helped credit unions nationwide grow their memberships. We offer marketing-based MCIF and CRM software, outsourced marketing consulting, and direct mail production services.

These self-service marketing tools cover many marketing needs without being cost-prohibitive. So now, you can market like a substantially larger institution for less money. As a result, you will increase engagement and reduce attrition while working smarter, not harder.

Just how much less? Click here to compare our digital marketing packages. You will find them among the most complete, affordable marketing tools available to credit unions.

HEY MARKETER!

Get this free resource today and increase marketing’s effectiveness.

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CUNA News Podcast – Marquis Sponsored: Integrating Data to Deepen Member Relationships

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Check out the latest CUNA News Podcast sponsored by Marquis as Dr. Tony Rizzo, Chief Marketing and Creative Officer, and Ryan Housefield, Senior Vice President of Sales, describe how credit unions that use data on the front lines can provide the engagement tools employees need to drive sales and decision-making while improving the bottom line.

Click here to listen to the podcast.